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Book recommendation: Fake by Robert Kiyosaki
Fake by Robert Kiyosaki challenges readers to question modern money, conventional financial education, and the assets they are told to buy. In this review, we explore the book’s key ideas, its connection to Rich Dad Poor Dad, and how The Rich Dad Radio Show extends Kiyosaki’s message on investing, inflation, and financial independence.

Michel
Oct 194 min read


Product and service pricing management: Turning value into sustainable growth
Pricing is more than setting a number. It connects what customers value with the costs of delivering it. Explore how businesses can choose suitable pricing approaches, communicate service value, and review their offers to support customer satisfaction, profitability, and sustainable growth.

Michel
Oct 86 min read


Greening buildings: more than adding plants to roofs and façades
Greening buildings is about more than adding plants to roofs and façades. Research shows that green roofs and vegetated façades can support cooling, stormwater management, biodiversity and building performance. But their impact depends on how vegetation, water, substrate, climate and the building itself work together.

Rita
Oct 57 min read


DMAIC: A practical framework for continuous improvement
DMAIC provides a simple, structured framework for process improvement: define the problem, measure it, analyse its root causes, implement improvements, and sustain the results over time. Combined with Six Sigma and Kaizen principles, it helps organisations make data-driven decisions and build continuous improvement into their everyday practices.

Rita
Sep 285 min read


From great ideas to industrial leadership: Can Europe accelerate innovation?
Europe has world-class research and innovation, but turning scientific excellence into market-ready products and industrial leadership remains a challenge. The European Innovation Act and IAM-I’s Vision 2040 highlight the need to strengthen financing, procurement, infrastructure, regulation and market uptake. For advanced materials, connecting discovery, scale-up and industrial deployment could help Europe accelerate innovation and build stronger pathways from research to mar

Stéphanie
Sep 215 min read


Project management certification: Building skills for successful projects
Discover how project management certifications such as PMP, CAPM and PRINCE2 can strengthen professional skills and improve project delivery. Explore the benefits of certification, practical skills, different certification pathways and how structured project management can support innovation, collaboration and successful project outcomes.

Michel
Sep 104 min read


Making space for positivity: Finding your work-life balance
Positivity is not just about thinking positive. Sometimes, it starts with creating space to disconnect, recharge and enjoy life outside work. At NETO Innovation, we believe that finding the right balance between professional ambitions and personal life helps us return to our work with more energy, creativity and perspective.

Rita
Sep 74 min read


Person-Months in Horizon Europe: How to Build a Credible Effort and Personnel Budget
Person-months are a key element of Horizon Europe proposals, helping applicants translate staff involvement into measurable project effort. Understanding how to calculate and allocate them correctly is essential for building a realistic work plan and a coherent budget. This article explains how to calculate person-months, allocate effort across work packages, align personnel costs with planned activities, and approach person-month planning in lump sum proposals.

Michel
Aug 287 min read


Digital marketing in 2026: Key trends shaping business growth
Digital marketing in 2026 is increasingly shaped by AI, automation, data, social media, SEO, video, and mobile experiences. As technologies and customer behaviours evolve, businesses need adaptable strategies that combine the right channels, relevant content, and performance measurement to strengthen visibility, engage audiences, and support sustainable growth.

Michel
Aug 247 min read


The Hidden Cost of AI: Are We Losing Critical Human Skills?
Artificial intelligence is revolutionizing the workplace, but growing reliance on AI may gradually erode the critical thinking, creativity, and expertise that drive innovation. Explore the hidden risks of AI dependency and discover how organizations can harness AI while preserving the uniquely human skills essential for long-term success.

Michel
Aug 177 min read


Nuclear fusion: From scientific dream to a strategic European priority
Nuclear fusion is becoming a strategic part of Europe’s long-term energy transition, evolving from scientific research toward industrial development. Supported by advances in plasma physics, materials science, and international collaboration, it is gaining momentum as a potential low-carbon, dispatchable energy source. However, major technical challenges remain before commercial viability is achieved.

Michel
Jul 14 min read


Book recommendation: The Second Sex by Simone de Beauvoir
Published in 1949 and translated into around 40 languages, The Second Sex remains one of the most influential books of the twentieth century. In this review of Volume I: Facts and Myths, we explore Simone de Beauvoir's reflections on identity, social norms, and equality, and why these ideas continue to resonate in today's world.

Rita
Jun 233 min read


Innovative advanced materials: What the European Commission’s Scientific Opinion means for Europe’s future
Advanced materials are becoming a strategic priority for Europe. In April 2026, the European Commission’s Scientific Advice Mechanism (SAM) published a Scientific Opinion highlighting their role in strengthening competitiveness, sustainability and strategic autonomy. Discover what this means for the future Advanced Materials Act and Europe’s industrial leadership.

Rita
Jun 178 min read


AI in proposal writing for EU projects: useful tool or risky shortcut?
AI is changing the way EU proposals are written. It can save time and support coordination, but it also creates risks around quality, confidentiality, and credibility. In Horizon Europe projects, strong proposals still depend on human expertise, strategy, and consortium management.

Rita
Jun 118 min read


Stop Writing Horizon Europe Proposals Blindly: Join NETO Innovation’s Practice-Based Training
Horizon Europe Practice-Based Training by NETO Innovation helps organisations turn strong ideas into evaluator-ready proposals. Despite high-quality projects, many applications fail due to misalignment with call expectations, weak structure, or unclear impact logic. This interactive session focuses on real evaluator criteria, proposal structuring, and practical tools to improve Excellence, Impact, and Implementation for higher EU funding success.

Marie-Josée
Jun 43 min read


Remote and hybrid work: Redefining innovation in modern organizations
This blog explores how remote and hybrid work are reshaping innovation in organizations. It examines whether flexibility enhances or limits creativity, highlighting the key role of culture, leadership, and communication. It also shows how digital tools enable collaboration, while stressing that innovation depends more on how people, ideas, and knowledge are connected than on physical location.

Michel
May 285 min read


Business value and value creation: Why real impact matters more than valuation
Business value is not a static number but a dynamic outcome of solving meaningful problems effectively. This article explores how true value emerges from problem-solving, scalability, and execution rather than financial metrics alone. It explains why valuation is often misunderstood, how growth follows value creation, and why companies must prioritize real impact over short-term metrics to achieve sustainable success and long-term market leadership.

Michel
May 134 min read


Exploration vs exploitation in innovation: Why your business needs both
Innovation requires balancing exploration and exploitation. Exploration drives new ideas and adaptability, while exploitation refines and scales what works. Organizations that manage both as a dynamic portfolio can innovate effectively, combining creativity with efficiency to achieve sustainable growth and long-term success in changing environments.

Michel
May 73 min read


From fire to the future: How energy has always shaped human progress
Energy has always driven human development, from early fire use to modern electrified and low-carbon systems. Each energy transition reshaped economies, industrial growth, urbanization, and geopolitics. Today’s shift toward renewables, electrification, hydrogen, and digital energy systems is not just technological but a structural transformation with long-term implications for climate, competitiveness, and global economic systems.

Marie-Josée
Apr 305 min read


Empathy in management: A real strength for modern leaders
Empathy in management is a key leadership skill that strengthens trust, communication, and team performance. It helps leaders understand their teams while still making clear, effective decisions. Far from being a soft skill, empathy drives engagement, reduces conflict, and improves collaboration. It also supports better decision-making and stronger organizational culture, making it essential for modern leadership and sustainable success.

Michel
Apr 274 min read
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